Our Passion for Produce


Coastline Family Farms is owned by Larry and Tina Cox, along with their sons Thomas and Travis. They are 4th generation farmers growing and shipping quality fresh vegetables (Iceberg Lettuce, Romaine Hearts, Leafy Greens, Broccoli, Cauliflower, Green Onions, and Dry Bulb Onions) year-round in California, Arizona, Oregon, and Mexico. Over 100 years of family values and family traditions from the Field Forward™. A family farming operation large enough to service and customize our production for national and regional customers, yet small enough to provide a personal relationship with each of our clients.

 Coastline Family Farms is a diversified and vertically integrated family farming company. We farm 4500 acres of our own farmland in the Imperial Valley, along with 2000 acres on our ranches in Mexicali, and 4500 acres of growing programs in the Salinas Valley. We are partners with the Madison Family (Madison-Cox Onions) in the Pacific Northwest, growing roughly 14,000 acres of dry onions. We operate our own coolers to control quality from the Field Forward™ and provide consolidation and cross-dock services to streamline logistics. We partnered with the Muzzi Family in our cooling facility in Castroville, and are the sole owner/operators of our cooling facility in Brawley, CA. Our sales team is centrally located in Salinas.

 We take pride in long-term partnerships based on annual contracts, buying programs, handshakes, and our word. We can assist with culinary innovations and development (recipe R&D, concept development, varietal trials). We offer experience, knowledge, and the capacity to grow. Our size keeps us agile to adjust according to your needs and requests. We encourage our partners to visit with our farming teams and see hands on our growing operations. We are transparent with open lines of communication. Private label and custom growing are our passion.